Updates Archive

Social Creative

11/25/24 Updates:

  • Instagram only image feed size added: 1080×1350

11/13/24 Updates:

  • Removed 1:1 from LinkedIn video options

9/19/24 Updates:

  • Additional Image for Meta Ad Creative Elements added to top of page.
  • Meta Carousel: Updated to include .mp4 in file type accepted.

4/4/24 Updates:

  • LinkedIn Carousel Specs added

3/13/24 Updates:

  • Twitter Carousel Specs added

  • Pinterest Specs added

  • added Anatomy of a Facebook Ad

2/28/24 Updates:

  • Captions/Text Overlays are required for all social videos and images. 
         Exception: Carousel images do not need text overlay.

         Best practice: for text overlays  focus on the product or services’ value (e.g. “10% off”)

         Definitions for clarity:
            Text Overlay – Text on creatives. 

            Captions – time-synchonized text that reflects an audio track and can be read while watching visual content.
  • DO NOT include a CTA button in the video/image. CTA buttons are built within the social platform.
  • DO include the logo on all social creatives. 
  • Meta Update: Stories now only 15 seconds max
  • TikTok Update: Two safe zone options now. Can default to collapsed text version.  
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Digital Display

11/13/24 Updates:

  • Added additional information for video products to Digital Out Of Home section regarding audio and captions.

4/2/24 Updates:

  • Nova specs added

  • eCircular specs added

  • Online Impression Newsletter added

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Video Products

10/24/24 Updates:

  • Added Canvas to Spotify ads

3/13/24 Updates:

  • Added Spotify ads / companion ads removed from digital display ads section

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Native Display

4/26/24 Updates:

  •  Native Display Click Out Video file size updated from 10mb to 50mb. 

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SEM Display

6/12/24 Updates:

  • Updates to Demand Gen specs

3/21/24 Updates:

  • Performance Max – Max total number of images updated from 15 max to 20. 

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